India’s alcoholic beverage industry experienced a strong festive season, with premium spirits leading the growth. Industry bodies anticipate a 10-20% upswing in sales for the October-December period, driven by rising consumer spending and a young, aspirational demographic. Premium and luxury segments are particularly buoyant, especially in major cities.India’s alcoholic beverage industry experienced a strong festive season, with premium spirits leading the growth. Industry bodies anticipate a 10-20% upswing in sales for the October-December period, driven by rising consumer spending and a young, aspirational demographic. Premium and luxury segments are particularly buoyant, especially in major cities.
